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Adwords conversion tracking
- This topic has 5 replies, 3 voices, and was last updated 8 years, 1 month ago by
.
Hi there,
I’m currently trying to setup adword conversion tracking.
It’s asking me to
To set up conversion tracking, you must have the global site tag and an event snippet on your website
Global site tag
The global site tag adds visitors to your basic remarketing lists and sets new cookies on your domain, which will store information about the ad click that brought a user to your website. You must install this tag on every page of your website.
help_outline
Copy the tag below and paste it in between the <head></head> tags of every page of your website. You only need to install the global site tag once per account, even if you are tracking multiple actions.
<!– Global site tag (gtag.js) – Google AdWords: 850824128 –>
<script async src=”*Login to see link
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag(‘js’, new Date());
gtag(‘config’, ‘AW-850824128’);
</script>
DOWNLOAD SNIPPET
It also says to add this
The event snippet works with the global site tag to track actions that should be counted as conversions. Install this snippet on pages you’d like to track.
help_outline
radio_button_checked
Page load
Add the event to the page a customer reaches after completing a conversion
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Click
Add the event to a button on your website, such as a “Buy now” button
Copy the snippet below and paste it in between the <head></head> tags of the page(s) you’d like to track, right after the global site tag
<!– Event snippet for purchase1 conversion page –>
<script>
gtag(‘event’, ‘conversion’, {
‘send_to’: ‘AW-850824128/xbmCCIfBt3sQwJfalQM’,
‘transaction_id’: ”
});
</script>
DOWNLOAD SNIPPET
How can i implement this?
Thanks
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